I love ALL the selections, the personal service you get, always fresh and new arrivals. I am so lucky to be able to work close to Rust and get an outfit when I need it, for ANY occasion. The owner is WONDERFUL and really takes pride in her store. And it shows. Thank you xo.

This is my favorite shop in Sebastopol! The selection is always so stylish, high quality, and beautifully curated – and Alice and her team are incredibly kind and fun to shop with. I always have an amazing shopping experience here, and I absolutely LOVE all of my Rust purchases!

Alice and her team are so warm and helpful. I love all of the rotating brands and styles, great place to shop.

Rust's owner Alice is an absolute angel. She goes above and beyond to create a welcoming and enjoyable atmosphere for every customer that walks into her stunning boutique. The dedication and passion she has for her small business are apparent in every detail.

I have been shopping at rust for several years now and love what this small local business has to offer. First, the owner, Alice, is always very kind and helpful with finding the most beautiful clothing and things that specifically fit my body type. She is always patient with me and gives me multiple options that she feels would fit me both in color and in shape. As someone that has a hard time knowing if things are flattering to my body, she is always honest in helping me find the perfect fit. I love all of the different things she personally selects for the store, and her style is gorgeous. I feel very strongly that it is so important to be shopping locally and supporting small businesses in the current retail paradigm, and I absolutely recommend this boutique. I will certainly continue to support the vision at Rust and to recommend to my friends and family.

This place is a hidden gem! I had a personal styling session with the owner for my birthday and got so many compliments on my outfits. I'm not great with clothes or how to put them together but Alice made it so easy and fun!

Rust absolutely slaps! Bought some funky digs for my red hot momma’s birthday. Not only did she love what I got her but she went back to the store and bought like 10 more items. Owner Alice rocks - so friendly, took the time to listen and look at pics to help me pick out the perfect gift 🙌🙌

Love the selection at this local boutique! Alice and all the employees are super kind and helpful. Brands I love include Mother denim, Spell, and Mumu!! The Barlow area is such a nice place to shop around and eat, I always make a stop at Rust when I’m there.

Alice has curated the best of brands for a selection that’s beautiful, stylish, sexy & comfortable for any occasion. I love shopping here for seasonal pieces and have scored some really beautiful jackets here too! She always has just the thing.

Love this place!